For news producers

Research a story and draft the copy in one place.

Ask NewsCraft what’s new on a story or in your market. It searches, summarizes what it found with links to the sources, and can turn the result into a brief, an anchor intro, an OC/VO or interview questions.

You check the sources and decide what to use.

Open NewsCraft How it works

What should I consider for tonight’s 6? Skip the transit vote, and flag anything that could still move.

NewsCraft

  1. Council delays budget vote Local hook, decision now expected Thursday. Could move City releaseCommittee agenda
  2. ER wait times report New provincial numbers, strong visuals at two hospitals. Health ministryWire
  3. Overnight storm clean-up Crews out until evening. Good live shot option. Utility update
Illustrative example, not live research.

Why it exists

Research and writing usually
happen in different places.

Research is scattered.

Checking a story means going through releases, wire copy, agendas and other outlets one at a time.

General chatbots aren’t set up for broadcast.

You can get there with enough prompting, but formats like OC/VOs and attribution rules have to be explained each time.

Stories change during the day.

When new details come in, the research, the brief and the script all need updating.

Compare

How it differs from
a general chatbot.

General AI chatNewsCraft
Set up forAnyone, any taskYour market, time zone and preferred sources
Default answerGeneral explanationsStory options, angles and potential voices
FormatsWhatever you prompt forBriefs, OC/VOs, teases, rundown lines, one click away
SourcesVaries by toolShown with research answers for you to check
Newsroom wordingUp to your promptWritten to keep confirmed and alleged apart

How it works

One thread
per story.

Keep a story’s research and drafts in one conversation, and ask follow-up questions as it develops.

  1. Discover

    What changed overnight?

    Developments for your market and show, with the dates and sources behind them.

  2. Assess

    What belongs in tonight’s show?

    Compare options by audience, location and what can be done today.

  3. Angle

    How do we report it?

    Possible angles, people to contact, visuals and open questions.

  4. Draft

    Write me the intro.

    Briefs, anchor intros, OC/VOs and teases based on the research in the thread.

  5. Revise

    Tighten it to :20.

    Shorten, rewrite or update the copy when details change.

Formats

Broadcast formats
built in.

From any answer, pick a format. NewsCraft writes it to length and keeps the attribution from the sources. You edit from there.

  • Producer briefWhat happened, what’s confirmed, what’s next
  • OC/VOAnchor copy written to a target length
  • Interview questionsGrouped by who you’re talking to
  • Rundown line & teaseOne line for the rundown, one for the tease
  • Copy with citationsText with numbered source links
BUDGET VOTE · OC/VO :15

ANCHOR OC

VO: council chamber, file

VO: committee room

GFX: vote date

City council has pushed back its budget vote, after a late-night committee meeting failed to settle a dispute over road repairs.

Councillors now expect to vote Thursday.

The city says the delay will not affect property tax bills mailed this month.

41 words3 sourcesAttribution kept
Illustrative example.

Sources

Check the sources.

Like any research tool, NewsCraft can be wrong. It’s set up to make its work easy to check.

  • Sources are linked. Research answers list the pages they used.
  • Confirmed and alleged stay separate. Drafts keep the attribution from the sources.
  • Gaps are noted. It says when it couldn’t confirm something.
  • Guests are suggestions. Nobody is contacted or booked.

Settings.

Home market
The default location for local questions.
Time zone
Used to interpret “today” and “tonight”.
Preferred sources
Sites to check first when researching.

Who it’s for.

FAQ

Questions.

Is it accurate?

Usually, but not always. Research answers link to their sources so you can check them, and it notes things it couldn’t confirm. Review anything before it airs or publishes.

How is this different from ChatGPT?

It’s set up for news production. It uses your market and time zone, suggests story options and people to interview, and has built-in formats like OC/VOs, intros and teases.

Does it book guests?

No. It suggests people you could contact and questions to ask.

Can I come back to a story later?

Yes. Conversations are saved to your account.

Does it publish anything?

No. You copy or export what you want to use.

Try it on a story
you’re working on.

Open NewsCraft and ask a question.

Open NewsCraft